Kapow Katalyst Blog

Susan Bouchard, who leads the Web 2.0 and mobility program for Cisco and is author of the book Enterprise Web 2.0 Fundamentals, is an Enterprise Web 2.0 Expert and Blogger at Network World.  She recently wrote a great post titled Delivering Business Value with Mashups where she describes how “Mashups offer several key advantages and significant business value to the enterprise”.  She highlights how Cisco “uses Kapow robots to aggregate links to selling content from Cisco’s product and marketing business unit sites, eliminating the need for users to visit multiple sites and reducing search time” as a prime example of Cisco using Kapow Technologies to deliver business value.

Thanks Susan, great post!